GURU.Markets stock price, segment price, and overall market index valuation
The company's share price The Vita Coco Company
The Vita Coco Company is a leader in the coconut water market. Its stock price reflects the consumer trend toward healthy and natural beverages. Its growth chart is fueled by brand strength and expanding distribution, but also by intense competition.
Share prices of companies in the market segment - Beverages
Vita Coco is a leader in the coconut water market, also expanding into other healthy beverage segments. Its business consists solely of this segment. We classify it as part of the Beverages sector, and the chart below reflects the dynamics of the entire beverage industry and the healthy lifestyle trend.
Broad Market Index - GURU.Markets
Vita Coco is a leading global coconut water brand that is also expanding its portfolio into other healthy beverages. Its strong brand makes it a prominent component of the GURU.Markets index. The chart below represents the entire market. Find out how Vita Coco shares compare to the overall market.
Change in the price of a company, segment, and market as a whole per day
COCO - Daily change in the company's share price The Vita Coco Company
The Vita Coco Company's daily price change reflects trends in the beverage and healthy lifestyle markets. Change_co measures volatility associated with consumer preferences and coconut prices. This metric is important for analyzing growth and risks in niche food industry segments on System.GURU.Markets.
Daily change in the price of a set of shares in a market segment - Beverages
The Vita Coco Company, Inc. is the leader in the coconut water market. This chart shows the average daily volatility of the beverage sector. Comparing this to COCO's performance helps us understand how its strong brand and focus on a single product make it more or less resilient to changing consumer tastes.
Daily change in the price of a broad market stock, index - GURU.Markets
Vita Coco is the leader in the coconut water market. The beverage market is highly competitive and driven by consumer preferences. The chart below shows the average volatility in this sector, allowing you to assess how Vita Coco shares respond to consumer trends.
Dynamics of market capitalization of the company, segment and the market as a whole over 12 months
Annual dynamics of the company's market capitalization The Vita Coco Company
Vita Coco is the leader in the coconut water market. Its year-over-year growth reflects the growing consumer trend for healthy beverages. The chart below tells the story of this successful and focused brand, which dominates its niche.
Annual dynamics of market capitalization of the market segment - Beverages
The Vita Coco Company, Inc. is a leader in the coconut water market. Its success is based on building a strong brand and expanding distribution. The chart shows how its niche strategy, the healthy beverage trend, and competition from major manufacturers are impacting its performance in the sector.
Annual dynamics of market capitalization of broad market stocks, index - GURU.Markets
Vita Coco, a coconut water maker, is a growth story for a brand in the beverage sector. Its stock price depends less on the economy than on its ability to maintain the popularity of its product and expand its line. The chart tells the story of how a niche product is trying to become mainstream in a highly competitive market.
Dynamics of market capitalization of the company, segment and the market as a whole for the month
Monthly dynamics of the company's market capitalization The Vita Coco Company
Vita Coco, the leader in the coconut water market, is expanding its beverage portfolio. The monthly fluctuations on the chart reflect consumer trends toward a healthy lifestyle and the company's ability to compete with beverage industry giants.
Monthly dynamics of market capitalization of the market segment - Beverages
The beverage market, particularly in the healthy food segment, is driven by consumer trends and brand strength. The dynamics of this sector, shown in the chart, reflect investor appetite for consumer goods stocks. This is the context in which The Vita Coco Company competes for shelf space and consumer loyalty.
Monthly dynamics of market capitalization of broad market stocks, index - GURU.Markets
The Vita Coco Company, a coconut-based beverage maker, operates in the growing health food market. The company's shares are poised to outperform the market thanks to a strong brand and consumer trends, but are also vulnerable to the intense competition in the beverage sector.
Dynamics of market capitalization of the company, segment and the market as a whole for the week
Weekly dynamics of the company's market capitalization The Vita Coco Company
The Vita Coco Company, known for its coconut water, is expanding its portfolio of "better-for-you" beverages. Its weekly stock price reflects consumer trends toward a healthier lifestyle, as well as raw material prices and competition in the crowded beverage market, making it sensitive to sales reports.
Weekly dynamics of market capitalization of the market segment - Beverages
Vita Coco, operating in the healthy beverage niche, moves with the industry, responding to consumer trends. However, its dependence on coconut prices and logistics from Asia can create unique risks. The chart compares it to other beverage companies and shows how the market views its niche, yet rapidly growing, story.
Weekly dynamics of market capitalization of stocks of the broad market, index - GURU.Markets
The Vita Coco Company is a leader in the coconut water market. Its stock price is driven by healthy lifestyle trends and consumer preferences. The chart below shows how this niche growth story allows it to move independently of the broader beverage market and the market as a whole.
Market capitalization of the company, segment and market as a whole
COCO - Market capitalization of the company The Vita Coco Company
The Vita Coco Company's market capitalization chart reflects its leadership in the niche but growing market for coconut water and other "better-for-you" beverages. Its price dynamics reflect investors' assessment of its ability to expand distribution and compete with beverage industry giants. This is an assessment of its brand strength in the healthy lifestyle category.
COCO - Share of the company's market capitalization The Vita Coco Company within the market segment - Beverages
The Vita Coco Company is the undisputed leader in the coconut water market, holding a dominant share. Its market capitalization reflects the strength of the brand, which practically created the category, and its successful diversification into other healthy beverages.
Market capitalization of the market segment - Beverages
The graph below shows the overall value of the beverage sector, with The Vita Coco Company as the leader in the coconut water niche. The dynamics of this market reflect the global trend toward a healthy lifestyle. Vita Coco has successfully ridden this wave, transforming a niche product into a popular drink and expanding its portfolio with other healthy alternatives.
Market capitalization of all companies included in a broad market index - GURU.Markets
The Vita Coco Company is the market leader in coconut water and other plant-based beverages. Its market capitalization reflects the global trend toward healthy living and natural products. The chart below shows the market share of emerging categories in the global beverage industry.
Book value capitalization of the company, segment and market as a whole
COCO - Book value capitalization of the company The Vita Coco Company
The Vita Coco Company's book value is its brand, distribution network, and working capital (inventory and accounts receivable), as manufacturing is primarily contracted. The chart shows how the company that created the coconut water category is growing its capital and expanding its product line while remaining asset-light.
COCO - Share of the company's book capitalization The Vita Coco Company within the market segment - Beverages
The Vita Coco Company, a coconut water producer, relies on a real production chain. The chart shows the company's share of physical assets—not so much factories, but warehouses and the logistics infrastructure that ensures the delivery of its products from around the world to store shelves.
Market segment balance sheet capitalization - Beverages
The Vita Coco Company has an asset-light business model. The company focuses on the brand and distribution, while largely outsourcing the capital-intensive production of coconut water and other beverages. Compared to the beverage industry, which is dominated by giants with massive factories, this allows the company to be flexible and grow rapidly.
Book value of all companies included in the broad market index - GURU.Markets
The Vita Coco Company's assets extend beyond its coconut water reserves to a global supply chain linking tropical farms to supermarket shelves. The company's balance sheet reflects the value of this logistical bridge and the strength of its brand. The chart shows the capital behind the leader in the healthy beverage category.
The ratio of market capitalization to book capitalization of a company, segment, and the market as a whole
Market capitalization to book capitalization ratio - The Vita Coco Company
The Vita Coco Company is, first and foremost, a brand. The company may own coconut water and production equipment, but its market capitalization is built on brand recognition, a strong distribution network, and a healthy lifestyle trend. The chart shows what investors are willing to pay for niche leadership and brand strength.
Market to book capitalization ratio in a market segment - Beverages
The Vita Coco Company is, first and foremost, a coconut water brand. The company's value lies in its recognition and distribution network, not its factories. This graph illustrates the significant premium the market pays for brand leadership and consumer loyalty over and above the value of its tangible assets.
Market to book capitalization ratio for the market as a whole
The Vita Coco Company is the leader in the coconut water market. Its core value lies not in its factories, but in its brand strength, distribution network, and consumer loyalty. The graph below shows the premium the market is willing to pay for a leading consumer brand in the growing healthy nutrition niche, relative to its tangible assets.
Debts of the company, segment and market as a whole
COCO - Company debts The Vita Coco Company
The Vita Coco Company is a market leader in coconut water and other herbal beverages. To grow in the competitive FMCG industry, the company uses capital to fund marketing campaigns, expand its distribution network, and innovate its product line. This chart shows how it is funding its market penetration strategy.
Market segment debts - Beverages
The Vita Coco Company operates in a competitive beverage market where growth often depends on marketing and distribution. Debt policy here can reflect ambitions to expand its product line or geographic reach. This chart shows whether the company is funding its expansion through operating profits or using debt for more aggressive market penetration.
Market debt in general
Debt to book value of the company, segment and market as a whole
The company's debt to book capitalization ratio The Vita Coco Company
The Vita Coco Company is a leader in the coconut water market and is expanding into other healthy beverage categories. This chart shows the fast-growing brand's financial position. Its debt level reflects its investments in marketing, distribution, and new product development to strengthen its position in the competitive beverage market.
Market segment debt to market segment book capitalization - Beverages
The Vita Coco Company operates in a competitive beverage market where growth requires significant investments in marketing and distribution. This chart illustrates how beverage companies generally use debt to finance their expansion. It helps us understand how Vita Coco's financial strategy aligns with industry norms in the battle for shelf space.
Debt to book value of all companies in the market
The Vita Coco Company operates in the consumer market. This chart illustrates how the entire economy manages its debt. It helps understand how FMCG companies, considered more stable businesses, respond to overall economic ups and downs compared to more cyclical market sectors.
P/E of the company, segment and market as a whole
P/E - The Vita Coco Company
This chart for The Vita Coco Company is a bet on the healthy lifestyle trend. Investors' high valuation of each dollar of revenue from coconut water and other beverages suggests confidence in the continued growth of this niche. A decline in this valuation could signal market saturation, increased competition, or changing consumer preferences.
P/E of the market segment - Beverages
This chart shows the average valuation for beverage companies—a benchmark for The Vita Coco Company. Comparing the valuation of a company operating in the trendy healthy lifestyle niche to the broader industry average (including giants) helps us understand whether the market is pricing in a premium for its growth potential and brand strength.
P/E of the market as a whole
The Vita Coco Company is a market leader in coconut water and other herbal beverages. Its success hinges on healthy lifestyle trends. Overall market sentiment, visible in this graph, influences consumers' willingness to pay more for premium products. It helps assess whether Vita Coco is a sustainable brand or whether its sales are vulnerable during periods of economic uncertainty.
Future P/E of the company, segment and market as a whole
Future (projected) P/E of the company The Vita Coco Company
The Vita Coco Company is a market leader in coconut water and other herbal beverages. The company's future growth depends on healthy lifestyle trends and its ability to expand its product line. This chart shows analysts' expectations for sales growth and market share, demonstrating confidence in the brand's continued popularity.
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Future (projected) P/E of the market segment - Beverages
The Vita Coco Company is a market leader in coconut water and other plant-based beverages. Its valuation relative to other beverage companies reflects investors' perception of its position in the fast-growing healthy lifestyle niche. Its high valuation may reflect expectations for further brand growth and product line expansion.
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Future (projected) P/E of the market as a whole
The Vita Coco Company is a market leader in coconut water and other herbal beverages. The company's success depends on healthy lifestyle trends and consumers' willingness to pay more for quality products. This chart reflects overall consumer confidence and helps us understand whether people will continue to include premium beverages in their budgets or switch to cheaper alternatives.
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Profit of the company, segment and market as a whole
Company profit The Vita Coco Company
The Vita Coco Company is a market leader in coconut water and other herbal beverages. The company's financial results, shown here, are driven by the consumer trend toward a healthy lifestyle. Distribution expansion, product line innovation, and effective marketing directly impact sales volumes and the bottom line.
Profit of companies in the market segment - Beverages
The Vita Coco Company is a market leader in coconut water and other plant-based beverages. Its success hinges on the healthy lifestyle trend. This chart shows the overall profitability of the beverage sector. It helps assess how much consumers are willing to pay a premium for innovative and healthy products, shaping the landscape for Vita Coco.
Overall market profit
The Vita Coco Company is a market leader in coconut water and other herbal beverages. It's a growth story in the healthy lifestyle segment. While the overall economic situation, reflected in the graph, influences purchasing power, COCO's key drivers are consumer trends, product line innovation, and effective marketing.
Future (predicted) profit of the company, segment and market as a whole
Future (projected) profit of the company The Vita Coco Company
The Vita Coco Company is the leader in the coconut water market and is expanding its presence in the healthy beverage segment. The company's future profitability depends on the strength of its brand and the growing consumer trend toward a healthy lifestyle. This chart reflects analysts' expectations for sales growth and the company's ability to successfully launch new products.
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Future (predicted) profit of companies in the market segment - Beverages
The Vita Coco Company is a leader in the coconut water market and is expanding into other healthy beverages. The company's success depends on healthy lifestyle trends and effective marketing. This chart shows revenue projections for the beverage industry. It helps understand how Vita Coco, a niche but fast-growing product, positions itself within the broader sector.
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Future (predicted) profit of the market as a whole
The Vita Coco Company is a market leader in coconut water and other herbal beverages. This graph, which shows the company's projected total revenue, is an indicator of consumer demand for premium products. With economic growth, consumers are more willing to spend money on healthy lifestyles and branded products like Vita Coco beverages.
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P/S of the company, segment and market as a whole
P/S - The Vita Coco Company
The Vita Coco Company is a coconut water beverage manufacturer whose success depends on brand strength and distribution. This chart shows the premium investors are willing to pay for each dollar of the company's sales. It reflects their confidence in its ability to maintain market leadership and expand its product line.
P/S market segment - Beverages
The Vita Coco Company is a leader in the coconut water market and offers a growing range of plant-based beverages. This chart shows the average valuation in the beverage sector. It provides insight into the premium investors are willing to pay for Vita Coco's strong brand and its leadership in the healthy lifestyle category compared to other beverage companies.
P/S of the market as a whole
The Vita Coco Company is a market leader in coconut water and other plant-based beverages. The company's revenue is driven by consumer preferences for a healthy lifestyle. This chart helps investors understand the market's valuation of this growing but competitive beverage segment, compared to average revenue multiples across the economy.
Future P/S of the company, segment and market as a whole
Future (projected) P/S of the company The Vita Coco Company
The Vita Coco Company is a leader in the coconut water market and offers other plant-based beverages. Future revenue depends on the growing popularity of a healthy lifestyle and the ability to expand distribution. This chart illustrates investors' confidence in the brand's continued consumer appeal and growth in sales.
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Future (projected) P/S of the market segment - Beverages
The Vita Coco Company is a leader in the coconut water market and offers other plant-based beverages. Its success depends on healthy lifestyle trends and its ability to expand distribution. This chart shows how investors estimate Vita Coco's future sales compared to other beverage companies, reflecting its position in the healthy beverage niche.
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Future (projected) P/S of the market as a whole
This indicator demonstrates investors' confidence in the growth of consumer brands. For The Vita Coco Company, the leader in the coconut water market, it reflects consumers' willingness to try new and healthy products. Market optimism supports the trend toward healthy lifestyles and premium beverages, which is the foundation for growth and expansion of the company's product line.
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Sales of the company, segment and market as a whole
Company sales The Vita Coco Company
The Vita Coco Company is a leader in the coconut water market and offers other plant-based beverages. This chart shows revenue from retail sales worldwide. Sales growth reflects the growing consumer trend toward healthy lifestyles, natural and functional beverages, and successful product line expansion.
Sales of companies in the market segment - Beverages
The Vita Coco Company is a leader in the coconut water market and a producer of other plant-based beverages. This chart illustrates the growth of the healthy and functional beverage segment. Vita Coco has successfully harnessed the wave of consumer interest in natural products, and its story is a shining example of how a niche product can become a global industry trend.
Overall market sales
The Vita Coco Company is a market leader in coconut water and other plant-based beverages. The company's sales are driven by consumer trends toward a healthy lifestyle and disposable income. This chart, which reflects overall economic activity, shows how willing consumers are to spend on premium and niche food products.
Future sales volume of the company, segment and market as a whole
Future (projected) sales of the company The Vita Coco Company
The Vita Coco Company is the market leader in coconut water and other plant-based beverages. The company's sales growth depends on healthy lifestyle trends and its ability to expand its distribution and product line. This chart shows analysts' expectations for the growth of functional beverages and Vita Coco's ability to maintain its dominant position.
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Future (projected) sales of companies in the market segment - Beverages
The Vita Coco Company is a market leader in coconut water and other plant-based beverages. This forecast illustrates expectations for the entire beverage industry. It shows how analysts assess healthy lifestyle trends and consumer demand for natural products, which are fundamental growth drivers for the company's brands.
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Future (projected) sales of the market as a whole
The Vita Coco Company is a leader in the coconut water market and offers other plant-based beverages. The company's success hinges on consumer trends toward a healthy lifestyle. This chart, reflecting overall consumer spending forecasts, helps understand how much people are willing to spend on premium and niche food products like Vita Coco beverages.
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Marginality of the company, segment and market as a whole
Company marginality The Vita Coco Company
The Vita Coco Company has transformed coconut water into a popular beverage by building a strong brand. This chart illustrates the profitability of this marketing strategy. The company's profitability depends on its ability to maintain premium prices for its products, while effectively managing its global coconut supply chain and continually expanding its product line.
Market segment marginality - Beverages
The Vita Coco Company is a market leader in coconut water and other herbal beverages. The company's profitability depends on brand awareness, supply chain management, and distribution. This metric demonstrates how effectively Vita Coco manages its brand and operations compared to other beverage companies.
Market marginality as a whole
The Vita Coco Company is the market leader in coconut water and other herbal beverages. This graph of overall market profitability reflects the state of the economy, but for Vita Coco, consumer trends toward a healthier lifestyle are more important. The company's ability to maintain a premium depends on consumers' willingness to pay for quality, even as the overall economy struggles.
Employees in the company, segment and market as a whole
Number of employees in the company The Vita Coco Company
The Vita Coco Company is a market leader in coconut water and other herbal beverages. This chart shows the team behind the brand, marketing, and supply chain management. The growth in staff reflects efforts to expand the product line and enter new international markets.
Share of the company's employees The Vita Coco Company within the market segment - Beverages
The Vita Coco Company has become a leader in the coconut water market thanks to its strong marketing and distribution team. This metric reflects the percentage of specialists the company attracts in the healthy beverage production and marketing niche. It demonstrates its ability to build and sustain a brand by concentrating talent in its niche but rapidly growing industry.
Number of employees in the market segment - Beverages
The Vita Coco Company is a pioneer and leader in the coconut water market. The company has also expanded its portfolio to include other healthy beverages and food products. This chart reflects employment in the beverage industry, showing how healthy lifestyle trends and natural ingredients are driving growth in specific segments and creating new jobs.
Number of employees in the market as a whole
The Vita Coco Company is a market leader in coconut water and other herbal beverages. It is a prominent figure in the healthy lifestyle industry. Growing demand for its products reflects not only dietary trends but also consumers' increased disposable income for non-essential items. This reflects consumer confidence, which is linked to overall labor market stability.
Market capitalization per employee (in thousands of dollars) of the company, segment, and market as a whole
Market capitalization per employee (in thousands of dollars) of the company The Vita Coco Company (COCO)
The Vita Coco Company is a leader in the coconut water market. This chart reflects the asset-light model. The high capitalization per employee suggests the company focuses on branding and marketing, while outsourcing production. This allows it to generate high revenue and value with a relatively small staff.
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Market capitalization per employee (in thousands of dollars) in the market segment - Beverages
The Vita Coco Company is the market leader in coconut water under the Vita Coco brand. Their business model is based on branding, marketing, and supply chain management (outsourcing production). This graph shows the average employee rating in the sector. It helps assess how the market values their asset-light model and brand strength relative to their relatively small corporate staff.
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Market capitalization per employee (in thousands of dollars) for the overall market
The Vita Coco Company is a leader in the coconut water market and offers other herbal beverages. This chart reflects the average value the market assigns to each employee. For a consumer goods company, this is a way to assess how the market values its brand and distribution network.
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Profit per employee (in thousands of dollars) for the company, segment, and market as a whole
Profit per employee (in thousands of dollars) of the company The Vita Coco Company (COCO)
The Vita Coco Company is known for its coconut water. In the beverage business, this chart reflects the efficiency of the entire value chain: from raw material sourcing to marketing and distribution. It shows how much net profit each employee generates and how brand equity allows the company to charge a high markup on its products.
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Profit per employee (in thousands of dollars) in the market segment - Beverages
Vita Coco (COCO) is a "branded" company (coconut water). This chart shows the benchmark for the Beverages sector. Average profit per employee is very high here. Sector leaders (like Vita Coco) use a "light" model: they don't own factories, but outsource bottling. Their staff consists of marketers who generate profits through brand power.
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Profit per employee (in thousands of dollars) for the market as a whole
The Vita Coco Company is a brand known for its coconut water that has expanded into other beverage segments. It's a consumer packaged goods (CPG) brand. The company likely doesn't own any plantations, focusing instead on branding, marketing, and distribution. This chart shows the efficiency of their "lightweight" business model: how much profit each employee, managing the brand and supply chain, generates.
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Sales to employees of the company, segment and market as a whole
Sales per company employee The Vita Coco Company (COCO)
The Vita Coco Company is a market leader in coconut water and other herbal beverages. This chart demonstrates the effectiveness of its brand-focused business model. It reflects the company's ability to generate strong demand and manage its supply chain so that every employee contributes to the high revenue generated from each bottle sold.
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Sales per employee in the market segment - Beverages
The Vita Coco Company is a leader in the coconut water market, actively expanding its beverage line. Their business encompasses branding, marketing, and supply chain management. This chart shows the average revenue per employee in the segment. It helps evaluate how effectively the COCO team generates sales for its brand compared to other beverage companies.
Sales per employee for the market as a whole
The Vita Coco Company is known for its eponymous coconut water brand and also develops other "healthy" beverages. It is a consumer packaged goods (CPG) business. This chart shows how effectively the company's team (marketing, sales, logistics) generates revenue. For a CPG brand, this reflects brand strength and the efficiency of its distribution per employee.
Short shares by company, segment and market as a whole
Shares shorted by company The Vita Coco Company (COCO)
The Vita Coco Company is the leader in the coconut water market. While the brand is strong, it faces increasing competition from giants (Pepsi, Coke) and private labels. This chart shows the percentage of "bears" who believe the company won't be able to maintain high margins or that the coconut water hype is fading, giving way to new beverage trends.
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Shares shorted by market segment - Beverages
The Vita Coco Company is known for its eponymous coconut water brand, but is also expanding into other healthy beverage categories. Their success is a bet on healthy lifestyle trends. This chart shows the total short position in the beverage sector. High values here may indicate investors expect increased competition or a decline in consumer spending on premium beverages.
Shares shorted by the overall market
Vita Coco (COCO) is a coconut water brand. It's a premium, non-essential drink. This Short_All chart reflects consumer pessimism. When it rises, investors fear that consumers will abandon expensive branded drinks in favor of cheaper alternatives in anticipation of a correction, which will hurt COCO's margins.
RSI 14 indicator for a company, segment, and market as a whole
The company's RSI 14 indicator The Vita Coco Company (COCO)
The Vita Coco Company (COCO) is a leader in the coconut water market. They are also expanding their portfolio into other "healthy" beverages. Their success depends on the healthy lifestyle trend and effective marketing. This chart measures momentum. It shows when the stock is "overheated" (above 70) amid strong summer sales or "oversold" (below 30) due to rising raw material (coconut) or logistics costs.
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RSI 14 Market Segment - Beverages
Vita Coco (COCO) is the leader in the coconut water market. They created the category and are successfully diversifying into other "healthy" beverages. This chart tracks the overall sentiment in the Beverages sector. It helps investors understand whether COCO's performance reflects their strong brand or whether the entire industry is overheated or oversold due to shifting consumer preferences.
RSI 14 for the overall market
The Vita Coco Company (COCO) sells premium beverages. This chart shows consumers' willingness to pay a premium for a brand. During periods of market euphoria, people are eager to buy trendy and expensive products. During times of panic and austerity, consumers switch en masse to cheaper private labels, which hurts COCO's market share.
Analyst consensus forecast for the company's share price, the segment, and the market as a whole
Analyst consensus stock price forecast COCO (The Vita Coco Company)
The Vita Coco Company is a leader in the coconut water market, positioning itself as a "healthy" beverage brand. The company is expanding its line to include energy and protein drinks. This chart shows the average target price analysts set for COCO, assessing the brand's growth and distribution.
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The difference between the consensus estimate and the actual stock price COCO (The Vita Coco Company)
The Vita Coco Company (COCO) is a leader in the coconut water market, also expanding its portfolio into other healthy beverages. This chart shows their brand valuation. It measures the gap between the price and the consensus target, reflecting whether analysts believe their niche dominance and diversification will support growth expectations.
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Analyst consensus forecast for stock prices by market segment - Beverages
The Vita Coco Company is the global leader in the coconut water category. The company created this market and is now expanding into other "healthy" beverages. This chart shows analysts' overall expectations for the beverage sector. It reflects whether experts believe the "natural hydration" trend will continue to grow.
Analysts' consensus forecast for the overall market share price
Vita Coco (COCO) is the leader in the coconut water segment. It's a premium drink that responds to healthy lifestyle trends. This graph of overall market sentiment is important. Optimism = consumers are willing to spend on premium, non-essential drinks. During a recession (pessimism), they may switch to regular water or cheaper brands.
AKIMA index of the company, segment and market as a whole
AKiMA Company Index The Vita Coco Company
Vita Coco isn't just coconut water; it's a lifestyle brand that dominates its niche. They created the category and continue to lead it, expanding into other healthy beverages. This chart is a metric for their brand. It reflects their market share, their ability to manage coconut prices, and their success in distributing to grocery and convenience stores.
AKIMA Market Segment Index - Beverages
Vita Coco (COCO) is the leader and pioneer of the coconut water market; the company dominates this niche and is expanding into other beverages (better-for-you). This composite metric evaluates companies. The graph shows the sector average. This benchmark: to what extent does Vita Coco's niche dominance (coconut) differentiate it from its mid-sized, giant competitors (Coke/Pepsi)?
The AKIM Index for the overall market
Vita Coco is the global leader in the coconut water category. The company positions itself as a healthy drink and is expanding into other categories. This chart, showing the average market share, provides context. It helps assess how this fast-moving consumer goods (FMCG) brand, dependent on healthy lifestyle trends and logistics, stacks up against the backdrop of overall macroeconomic fluctuations.
